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First National Bank of Omaha

CHAMPIONS OF THE COMMUNITY, SEASON TWO

First National Bank of Omaha, the largest privately held bank in America, partnered with us to find a better way to engage their audience and the communities they serve. Our solution was an original digital-first video campaign that captures stories of high school football communities in FNBO's growth markets. This season captures the Lincoln & Beatrice communities in Nebraska.

Branding + Design

We put together a versatile brand identity for the Champions of the Community campaign that we profiled across all campaign marketing materials.

Video Production

Featuring Lincoln and Beatrice High Schools in Nebraska, our production team captured and produced these social-first videos for the Champions of the Community campaign.

Athlete-Driven Distribution

We partnered with New England Patriot and former Nebraska football athlete Rex Burkhead to take part in the Champions of the Community series and share the series online to his nearly 300,000 followers.

Campaign Imagery

We captured these images as complementary content for the campaign to showcase on social media.

Our Involvement

Video

Photography

Strategy

Branding

Design